We all have the same amount of time. But some can sell it better.
PointOfView NG4 is a planning and distribution software system from DYNAMAX company, that is particularly designed for media owners, shops and ad agencies so that it is possible to control at minimal personal costs a remote network of outdoor digital displays from one centre.
One of the main assets of PointOfView NG4 system is the ability to aim advertising campaign to particular places and groups, based on exact time, day and date. This enables focusing the campaign on particular demographic and sociological groups and places. It is possible to simply create particular advertising program plans and play them in selected order according to previously mentioned criteria.
PointOfView NG4 has the ability to set the rules for playing ads so that the ads for the same product would not follow one another and the ads that complement ech other would follow one another. The players can receive dynamic information from third party applications. E.g. EPOS business system may send information to a player to play a selected product ad more frequently.